About Optimum Polymer Technologies & Opti-Coat
Most brands start with marketing
Ours started with a chemist
Optimum Polymer Technologies wasn't founded to launch another automotive appearance brand. It was founded to solve problems.
Before founding Optimum Polymer Technologies, Dr. David Ghodoussi spent years developing advanced automotive paint technologies for some of the world's largest paint manufacturers. That experience shaped a simple belief that still guides everything we do today:
The best products don't begin with marketing.
They begin with chemistry.
Since 2001, we've challenged industry assumptions by asking one simple question:
Can it be done better?
That question has driven every major innovation we've introduced.
It led to Optimum No Rinse (ONR), the original automotive rinseless wash that changed how millions of vehicles are cleaned while helping save more than a billion gallons of water.
It led to the first automotive ceramic coating introduced in North America and pioneered the use of Silicon Carbide (SiC) technology to redefine long-term paint protection.
Today, it continues with Opti-Shield Liquid PPF, a new category of paint protection that bridges the gap between ceramic coatings and traditional Paint Protection Film.
Each innovation solved a problem the industry had accepted as unavoidable.
Because that's what we've done since day one.
We Create Ideas. Not Just Products.
Every Opti-Coat product follows the same process.
It starts with a question.
Research follows.
Then formulation.
Then laboratory testing.
Then real-world validation.
Only after a product proves itself does it earn the Optimum or Opti-Coat name.
Unlike companies that outsource development or purchase generic formulas, every Optimum and Opti-Coat technology is researched, formulated, manufactured, and supported in-house from our headquarters in Memphis, Tennessee.
That gives us complete control over every stage of development, from chemistry and manufacturing to quality control, order fulfillment and technical support.
It's also why auto detailing professionals around the world trust the consistency of our products year after year.
The Optimum Way
QUESTION ASSUMPTIONS
FOLLOW THE SCIENCE
SOLVE REAL PROBLEMS
MOVE THE INDUSTRY FORWARD
Everything else is a result.
A Legacy of Firsts
2001
Founded Optimum Polymer Technologies with a simple mission: create better chemistry for automotive care.
A New Approach to Paint Protection
Shortly after the company's founding, Optimum introduced the industry's first spray wax formulated with water-soluble UV inhibitors. At a time when waxes focused primarily on gloss, this innovation added meaningful UV protection while remaining easy to apply, demonstrating an early commitment to combining advanced chemistry with practical, real-world benefits.
2006
First Automotive Rinseless Car Wash
Introduced Optimum No Rinse (ONR), creating the modern rinseless wash category and fundamentally changing how vehicles are washed around the world.
2008
First Automotive Ceramic Coating in North America
Pioneered long-term ceramic protection using Silicon Carbide (SiC), establishing a new benchmark for durability, chemical resistance, and real-world performance.
Today
Continuing to challenge conventional thinking with Opti-Shield Liquid PPF, an entirely new category that combines the seamless appearance of ceramic coatings with many of the protective benefits traditionally associated with Paint Protection Film.
Tomorrow
The next breakthrough starts with the same question.
Can it be done better?
Innovation isn't a single breakthrough. It's a commitment to never stop asking better questions.
Developed. Tested. Manufactured.
All Under One Roof.
Research.
Development.
Manufacturing.
Quality Control.
Order Fulfillment
Technical Support.
Every stage—from research and development to manufacturing, fulfillment, and technical support—is managed under one roof.
We don't believe innovation should be outsourced.
Because when you control the chemistry, you control the quality.
That's why Opti-Coat products are trusted by professional detailers, installers, dealerships, enthusiasts, and distributors throughout North America, Europe, Asia, Australia, and beyond.
The Products Behind Your Business Matter
Whether you're a professional installer protecting hundreds of vehicles each year or an enthusiast caring for your own, every product you choose says something about what you value.
Some products are created to follow the market. Our products are created to move the industry forward.
For more than two decades, Optimum Polymer Technologies has remained committed to a set of guiding philosophies:
Challenge assumptions.
Solve real problems.
Develop technologies that make vehicle care better.
Not because the market demanded them.
Because better solutions were possible.
Create Ideas. Not Just Products.
Our mission has always been to move the industry forward through original research, better chemistry, and meaningful innovation.
From Optimum No Rinse to Silicon Carbide ceramic coatings to Opti-Shield Liquid PPF, every breakthrough has started with the same simple question:
Can it be done better?
For more than two decades, that question has driven every breakthrough we've introduced.
Because tomorrow's breakthrough starts with the next question.
And we'll never stop asking it.